Consumer's Guide To Buy Diamonds

buying guide- diamond cut

DIAMOND CUT

Cutting of diamonds has a significant great impact on its light performance. Learn which diamond cut is best and how to choose the right diamond cut.

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buying guide- diamond colour

DIAMOND COLOR

Diamond color is graded from the “D” color to the “Z” color. Also, know about fancy color diamonds. Learn which color diamond sets well on your engagement ring.

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buying guide -diamond clarity

DIAMOND CLARITY

It refers to a diamond’s freedom from clarity characteristics i.e inclusion & blemishes. Learn how buying an eye-clean diamond could save you lot of money.

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buying guide-diamond carat

DIAMOND CARAT

Diamonds are weighted in metric carat. Don’t confuse it with karats. Learn co-relation between price & carat weight that could save 20% in your next purchase.

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DIAMOND EDUCATION BEYOND 4C'S

FLUORESCENCE

The diamond emits visible light when exposed to UV light. Even some diamond glows blue under the black light. So fluorescence in the diamond is good or bad?

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buying guide- diamond price

DIAMOND PRICE

Understanding the diamond price was quite complicated; we made it easy. Dive-in to our diamond pricing guide and check out the 2020 diamond prices.

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buying guide-diamond shapes

DIAMOND SHAPES

The outline of a diamond refers to the diamond shape. Princess shape is the most popular after round brilliant. Know the unique diamond shapes that exist.

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buying guide- diamond certificate

CERTIFICATION

A diamond certificate/report is a blueprint of the diamond. The various gem lab grades them. Learn which lab certification is best and which to avoid.

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Confuse About Engagement Ring?

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IDENTIFY FAKE DIAMONDS & SIMULANTS

MOISSANITE

Unlike Diamond, Moissanite has double refraction. When you look with 10X glass through the diamond’s crown, you will find refracting facets. 

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BUYING GUIDE-DIAMOND VS CUBIC ZIRCONIA

CUBIC ZIRCONIA

Cubic Zirconia or CZ is the man-made diamond simulant. CZ are much softer compare to the diamond and changes it’s body color over period.

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BUYING GUIDE-DIAMOND VS LAB GROWN

LAB-GROWN

Using a magnet to attract a lab-grown diamond is commonly used in the trade. However, you can also identify lab-grown diamond by checking for color zones.

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BUYING GUIDE-DIAMOND VS FAKE

FAKE DIAMONDS

Glass is the most commonly used to create fake diamonds. There are many other alternatives used to mimic natural diamond properties since decades. 

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Shhhh! Your Jeweler Never Want You To Know.

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